The purchasing success of large and small companies

Read the success stories of one of the 400+ shops that use Optiply for data-driven purchasing.

XXL Nutrition Optiply


A transferable and scalable purchasing process

A market gap led to the enormous growth of SoundImports. With purchasing as a core business, but having organised this process through gut feeling, how should one act when the need for scaling starts to arise? SoundImports went from gut feeling to a scalable purchasing process with outstanding results.

Besides the fact we achieved more liquidity that enables us to accelerate our growth, we can really work on our goal of becoming the best one-stop-shop, where all the needs of our customers are met.

Koen Pronk

Owner, SoundImports



Time deduction on procurement working hours


Increase in service levels

A fit very every online shop or wholesaler

Discover more success stories


Bralex saves money and time with Optiply

With several webshops, it turned out to be difficult for Bralex to make the right purchasing choices. After getting started with Picqer, some manual work was exchanged for an automatic system. However, the overview for optimal purchasing was not yet complete. Optiply changed that.

  • With Optiply, purchasing becomes transferable to a colleague.
  • Saved £5,000 – £10,000 within three months



Running a webshop in the evenings? Definitely possible with the right tools!

By making smart use of outsourcing and the right tools, Patrick van der Heijden succeeds in successfully running his shop in addition to his full-time job. With Optiply he managed to improve the service levels of his best-sellers and slow-sellers. Scenery Workshop managed to gain control over purchasing.

  • Sales increase of at least 20 percent
  • Product availability increased by 30 percent


Optiply lightspeed


Growning quickly? How do you do your purchasing? SoundImports tells all about it.

A market gap led to the enormous growth of SoundImports. With purchasing as a core business, but having organised this process by gut feeling, how should one act when the need for scaling starts to arise? SoundImports went from gut feeling to a scalable purchasing process with great results

  • Service levels improved by 6 percent
  • 40 percent time deduction on procurement working hours



From back orders being normal, to having everything in stock

Pim Berghuizen ( saw an opportunity in the online market and took it. He made full use of that opportunity; in the past year grew by 200 percent. With Optiply, he makes sure that his stock for his online and offline store is always perfect.

  • Manages stock for online and offline sales
  • Increased turnover due to optimal stock


Optiply lightspeed


Increased service levels with less inventory

Travelbags is always innovating and optimising. This accelerated due to the coronavirus. Ordering on the basis of sales data, supplier and product assessments and a gut feeling, made way for data-driven purchasing with Optiply.

  • Service levels improved by 20 percent
  • Stock transactions decreased by 22 percent


"Powerful insights of my inventory and a clear forecast"

Ruud Kleine (Mr. Dental Supplies)

"Much more efficient purchasing"

– Isabelle (

"More sales with less inventory"

– Alex Kaptein (Bralex)


"Less out-of-stock"

– Dirk Schrama (Dutch Mud Men)


"No more worries about purchasing"

– Casper Ehrencron (Partywinkel)


"Always everything in stock"

– Willem Bontrump (


"Excellent tool, Excellent service!"

– Thomas De Vriendt (Iedereen Loopt)

Supplying my store without any doubts

"When I started, purchasing was relatively easy to manage. With more than 100.000 products in stock, the situation called for a solution. Optiply helps us manage all these products, and we do not have to do any analysis. We are delighted with this collaboration!"

Casper Ehrencron

User-friendly tool with impressive analytics

"Optiply assists us with purchasing, forecasting, and analysing our products. We save significant time, thanks to Optiply. Additionally, questions and requests are carried out in a very timely manner. The software is continuously improving and thereby increases its value daily. Personal attention to details makes Optiply a very pleasant business to work with. Would recommend it to every retailer."


Purchasing just got more efficient

"Optiply is very user-friendly and directly contributes to our growth. Apart from that, Optiply makes our purchasing process a lot more efficient. All I have to do is validate the purchasing advice, which allows me to focus on other important tasks."


Optiply creates peace of mind

"Our current system also has a purchasing module, but it is not even remotely close to Optiply's. Back in the day, I used to purchase products based on a hunch and experience. Nowadays, Optiply gives me detailed insights and has professionalised our purchasing process."


Optimal inventory levels, even from Asia

"Optiply reduced the time spent on purchasing significantly. We import products from Asia, which means we need a flexible and quick approach to our supply chain. Considering Optiply continuously calculates the optimal supply level, we have observed a positive impact on our inventory and supply chain."


Excellent tool, excellent customer support!

"Optiply gives an accurate and clear overview of your sales and inventory, which makes it easy to optimise different aspects of your supply chain. Moreover, their customer support is outstanding. Every question is met with a quick follow-up and solution, even outside of business hours!"

Thomas de Vriendt

Powerful insights into my inventory and a clear forecast

"A very useful application, which gives you vital insights about your inventory and a clear forecast. Implementing Optiply was effortless, and the customer service is always ready to assist you with anything that comes up."

Ruud Kleine

Better product availability

"The amount of products in our store has been growing in the past few years. Therfore, predicting the right inventory levels became harder and more time-consuming. Optiply supplies us with detailed insights and enables us to order products with just the click of a button. This saves us significant time and ensures better product availability for our customers."

Dirk Schrama


Do you also want to purchase on autopilot?

With Optiply, procurement based on gut feeling makes way for data-based purchasing. Always at the right time, with the perfect quantity, ordered in just one click from the best supplier.

We would love to demonstrate what Optiply can do for your business in one of our live demos.