Success story Travelbags
How Optiply increases the service levels of Travelbags with less stock
Conduct an online search for travel luggage, a school bag or a work bag, chances are you will end up at Travelbags. The company from Hardenberg has been in existence for 12.5 years and has worked hard on specialising in its field, ever since the company was founded.
Another peak in sales was waiting to happen for the summer, when Corona put a stop to it. So, Travelbags decided to optimise a number of operational and financial processes. We spoke with Niels Veltman, Business Controller, and part of the Travelbags management team. Read and discover how Travelbags started working with Optiply and increased its service levels within weeks.
The Challenges of Corona
Travelbags is always innovating and optimising. This was accelerated due to the impact of the Coronavirus. Niels explains: “Normally, the second quarter brings our first annual peak in sales, mainly in the field of travel luggage. However, this became a completely different situation due to the consequences of the Coronavirus ”.
In March and April, much work was done on an adjusted working capital for Travelbags: suitable stock levels due to lower market demand. Internally, guidelines and working methods in this area have been tightened. In addition, we have been searching for objective and smart tools to determine stock levels for each individual product. Until recently, Travelbags buyers ordered daily on the basis of sales data, internally set up supplier and product assessments, a forecast at brand level and the gut feeling of the relevant buyer. “For that gut feeling in particular, there had been a need for objective standards for a long time, and that had to change.”
Solutions from Optiply
To meet these challenges, Travelbags started its search for a suitable solution. Niels explains: “We first sought advice from a numerous parties in the industry, and eventually Optiply emerged. Their features came closest to our needs. In addition, the Optiply package provides us with functional and detailed information, but not too much to be totally overwhelmed.”
After an agreement was reached, the implementation was a quick switch. The integration with Picqer’s logistics system was completed within minutes and the entire environment was up and running within a few days. This allowed Travelbags to get a head start with Optiply. “The process went quite smoothly, and we were very satisfied with it. In the beginning, it was mainly a matter of gaining confidence in the system. After a call with Optiply, in which we received custom advice, it was clear how we could get the most out of the system. Moreover, it soon became clear on the dashboard that Optiply immediately added value,” says Niels.
Service levels improved by
Stock volume decreased with
Better product availability with less stock
The effects of Optiply were clearly visible within two months. Service is of paramount importance at Travelbags, and the service level has already increased by 20 percent within a few weeks. Where the service levels have increased, the stock value (£) has decreased by more than 22 percent.
Niels explains: “We have a feeling that good things will come out of this, especially using Optiply’s advice. We are already seeing the effects of Optiply, which gives confidence and motivation to continue this upward trend. In addition, it is in line with our strategic choices, as we still believe the most important factor is our service levels. It is great that we now have an objective tool to measure and optimise this. Stocks are now classified in categories A, B or C based on basic data like sales and margin realisation. We are able to get items from category B or C to category A (best category), which ultimately impacts our performance and service of the company.”
Want to know more?
Optiply fully meets Travelbags’ need by offering continuity and taking concerns about purchasing off their hands. We aim for the best results by working efficiently on a solution, to optimise the stock and the purchasing process.
Do you want to get more out of your stock and increase your turnover? Don’t hesitate and schedule a personal demo below.
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"I would now trust Optiply more than a new purchaser"
Martijn Ouwerkerk: "Thanks to Optiply I have saved 40% of my time on procurement. Time I can now spend on the growth of SoundImports. It is precisely that dynamic trigger that makes Optiply unique, and has helped me a lot to change my purchasing process from reactive to proactive. "
"Better product availability with less stock"
Niels Veltman: "We are already seeing the effects of Optiply, which gives confidence and motivation to continue this upward trend. In addition, it is in line with our strategic choices, as we still believe the most important factor is our service levels. It is great that we now have an objective tool to measure and optimise this."